Pac Roots subsidizing costs with building strategic partnerships, with existing infrastructure, equipment, and access to land as well as the acquisition of aligned brands.
Our partnerships help create a low-cost production scenarios and sustainable competitive advantage while continuing to maintain healthy profit margins.
The delivery premium products to the consumer in the most cost-effective way remains our priority.
PREMIUM GENETIC PARTNERSHIP
Our flagship CBD line test in the mid-twenties CBD % with a completely unique scent and flavor profile for both flower and extract. We pride ourselves on our unique CBD strains which have profiles ranging from 1:1 up to 25:1 CBD.
Focused on developing elite strains with various beneficial characteristics, the Phenome catalog consists of over 350 tested cultivars with roughly 50 in the super elite category.
To provide the utmost environmental resiliency and maximum phenotypical expression.
Our strains and varieties have undergone extensive selection work in search for the
optimal Phenome expression. All strains have been documented with video, photos and lab tests.
Selective breeding changes the genetic composition and allows for precise Phenome selection over time.
During our genetic selection process, Phenome can grow up to 600 plants to select one new variety.
This mass selection process allows us to carry less lines with superior genetic quality and expression giving Phenome a competitive advantage over the competitors catalogs.
SpeakEasy Cannabis Club Ltd. (CSE:EASY) holds a cultivation, processing and sales licence issued by Health Canada under the Cannabis Act. The company was started by the Geen family farming legacy, which carries five generations of agricultural experience in the B.C. Okanagan region.
In 1995, the Geen family acquired a ranch in Rock Creek because of the area’s perfect climate and growing conditions. This region is known to many as the Napa Valley of Canada. By 2018, 290 acres of this area became known as SpeakEasy Cannabis.
The family business embraces the finest elements of a proud cannabis culture and years of agricultural expertise to do what we know best.
PAC ROOTS JOINT VENTURE WITH ROCK CREEK FARMS
100-acres Hemp CBD Pilot Project 2020 A few weeks after Pac Roots listed on the Canadian Securities Exchange in early May 2020, the Company was awarded an industrial hemp license by Health Canada. This permitted Pac Roots Cannabis Corp. to cultivate, sell, possess, and process industrial hemp. Pac Roots entered into a joint venture agreement with Rock Creek with the intent to plant hemp CBD seedlings on 100-acres of prime arable land in British Columbia. Planting commenced in mid-June 2020, with approximately 130,000 premium hemp CBD plants placed systematically throughout the two 50-acre parcels
Pac Roots acquired iconic Lords of Grasstown lifestyle brand that blends the legal cannabis and motorcycle cultures. Lords of Grasstown was born from the vision of Tyler Hazelwood, founder and director. Grasstown is an established freedom-focused brand rooted in the Pacific Northwest’s motorcycle culture. Through Lords of Grasstown’s strategic partnerships and alliances in the motorcycle and legal cannabis communities, the recent launch of Grasstown USA into California has been well accepted and recognized by the brand’s loyal following.
Pac Roots and Grasstown are excited to build on the initial momentum and expand the brand and offerings though the alliances and partnerships in the region. The acquisition is undoubtedly significant in terms of broadening out Pac Roots’ product portfolio, it also heralds Pac Root Cannabis’ entry into the lucrative United States legal cannabis market.
“This acquisition marks a major milestone for the Company with a move into the U.S. Cannabis Market, predominantly in California, with the Grasstown Brand. The team at Lords of Grasstown have done a remarkable job branding, designing, launching, and marketing Grasstown in BC and California. The alliances are real and the followers like what they see. We are thrilled to develop and expand Grasstown from Prince Rupert to San Diego. Tom and Tyler are authentic artists with a strong pedigree to prove it. We are inspired to have them as part of the team.” – Patrick Elliott, CEO of Pac Roots
THE HISTORY OF LORDS OF GRASSTOWN
The Lords of Grasstown brand was initially founded in 2013, designed to build upon the success of Lords of Gastown, a lifestyle and apparel brand originally founded in Canada’s Pacific Northwest and which subsequently expanded into California as of 2015. Created to fulfill a growing demand niche, the Lords of Grasstown brand started off by offering street wear apparel and related products, such as a Fight Club-inspired CBD soap line. The brand would later go on to partner with premium Canadian cannabis suppliers in a bid to introduce some of Canada’s highest testing medical cannabis strains within their product portfolio.
SHOP the Lords of Grasstown Lifestyle Apparel.